REQ-10045151
3月 20, 2025
Mexico

摘要

• Gerentes de marcas locales O especialistas globales / regionales / locales en sub-función dentro de una sub-función de marketing específica.

•Definir la estrategia de productos de acuerdo con la gestión local y el departamento de marketing global, e implementar planes/proyectos tácticos de apoyo.

About the Role

Major Accountabilities

  • Content Preparation: Develop and coordinate content for integrated brand teams and launch teams, ensuring effective and consistent communication.
  • Execution and Monitoring: Responsible for implementing, monitoring, and analyzing agreed tactical plans, ensuring sustained brand growth.
  • Promotional Activities Development: Lead the creation and execution of promotional activities, aligned with internal guidelines and the Code of Conduct.
  • Financial Management: Supervise and control brand budgets, forecasts, and expenses, evaluating the profitability and results of the product's marketing mix.
  • Opportunity Identification: Detect market information and opportunities through customer interactions, optimizing marketing strategies.
  • Marketing Activities: Execute both central and regional marketing activities, adapting strategies to local needs.
  • Performance Monitoring: Monitor product performance and the external environment, using appropriate tools and taking corrective actions to meet business objectives.
  • Interdisciplinary Collaboration: Work together with Marketing and Medical teams to maximize activities, including identifying specific patient needs and disease implications in each segment within the assigned territory.

Key Performance Indicators

  • Collaboration: Work with local brand managers and global/regional/local specialists in specific marketing sub-functions.
  • Product Strategy: Define product strategy in coordination with local management and the global marketing department, implementing supportive tactical plans and projects.

Required Education: Degree in administrative careers or related fields in marketing

Work Experience

  • Multicultural Experience: Ability to manage and execute operations in multicultural environments.
  • Project Management: Experience in planning, executing, and monitoring complex projects.

Skills

  • Digital Marketing: Mastery of digital marketing strategies and tools.
  • Marketing Strategy: Development and implementation of effective marketing strategies.
  • Asset Management: Efficient administration of company assets.
  • Product Commercialization: Experience in product promotion and sales.
  • Product Lifecycle Management (PLM): Understanding and managing the complete product lifecycle.
  • Healthcare Sector: Deep knowledge of the healthcare sector and its dynamics.
  • Priority Disease Areas: Experience in managing products in priority disease areas.
  • Commercial and Operational Excellence: Commitment to excellence in all commercial and operational activities.
  • Customer Orientation: Focus on customer needs and satisfaction.
  • Agility: Ability to quickly adapt to changes and new situations.
  • Influence and Negotiation Skills: Ability to effectively influence and negotiate with various stakeholders.
  • Stakeholder Engagement and Management: Skill in engaging and managing relationships with stakeholders.
  • Strategic Alliances: Development and management of strategic alliances.
  • Cross-functional Collaboration: Effective teamwork in cross-functional teams to achieve common goals.

Languages

  • English: Fluency in English, both written and spoken.

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network

Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards

A female Novartis scientist wearing a white lab coat and glasses, smiles in front of laboratory equipment.
REQ-10045151

Innovative Commercial Alliances Manager

Apply to Job